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HP HP2-B85 Exam Syllabus Topics:

SectionWeightObjectives
Competitive Positioning10%- HP differentiators vs competitors
- Value proposition and ROI communication
Customer Needs & Sales Process25%- Matching solutions to customer requirements
- Imaging and printing assessment methodology
- Understanding customer business challenges
Solutions & Applications15%- Horizontal and vertical industry use cases
- Supplies and service options
- Document workflow and software solutions
HP Imaging and Printing Portfolio30%- MFP and digital sending solutions
- Inkjet and LaserJet product families
- Large format and production printing
Technology & Benefits20%- Security and manageability features
- Energy efficiency and environmental features
- Printing technologies and specifications

HP Imaging and Printing Sales Fundamentals Sample Questions:

Question #1

What is cross-selling?

  • A. expanding the business opportunity by providing the customer with three connectivity options
  • B. selling two different models of the same product
  • C. including a color product in the offering
  • D. expanding the business opportunity by extending more capabilities to the product
Reveal Solution  Discussion  0

Correct Answer: D  🗳️

Question #2

What are the advantages of in-house color printing compared to color printing that is outsourced to a print shop? (Select three.)

  • A. Smaller quantities of documents can be printed as needed.
  • B. Since customer and market data is static, large numbers of documents can be printed.
  • C. It is simple to add metallic toners and embossing when printing in-house.
  • D. It is easier to target specific customers in personalized ways.
  • E. Printing can be done quickly since there is no set-up or lead time required.
  • F. It is inexpensive and easy to do complex document finishing in-house.
Reveal Solution  Discussion  0

Correct Answer: A,D,E  🗳️

Question #3

What is the result of the availability of digital content?

  • A. more printed material included in product packages
  • B. less need for paper documents
  • C. an increase in the amount of printing
  • D. a decrease in the amount of printing
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

Question #4

What contributes to the consistent, high quality output from HP Color LaserJets and MFPs?

  • A. HP ColorSphere toner
  • B. bright white paper
  • C. finishing capabilities
  • D. HP Instant-on technology
Reveal Solution  Discussion  0

Correct Answer: A  🗳️

Question #5

What can happen if a company does not have a focused document strategy with clear policies?

  • A. Employees will create their own strategies.
  • B. Employees will not use the color in their documents.
  • C. Employees will outsource key documents.
  • D. Employees will finish their own documents by hand.
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

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