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Updated: Aug 28, 2026
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In order to prepare for the SAP C_C4H260_01 certification exam, candidates should have a good understanding of SAP Marketing Cloud (2002) and its features. They should also have experience in implementing and managing cloud-based solutions. Candidates can prepare for the exam by taking training courses, reviewing study materials, and practicing with sample exam questions. With the right preparation, candidates can pass the exam and earn their certification as SAP Certified Technology Associates in SAP Marketing Cloud (2002) Implementation.
SAP C_C4H260_01 Exam Overview:
| Certification Vendor: | SAP |
|---|---|
| Exam Name: | SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation |
| Exam Number: | C_C4H260_01 |
| Certificate Validity Period: | N/A |
| Exam Duration: | 180 minutes |
| Real Exam Qty: | 80-91 |
| Passing Score: | Around 59% (typical cut score) |
| Exam Price: | Varies by region and SAP certification provider (check official SAP Certification Hub) |
| Exam Format: | Multiple choice, Scenario-based questions, Multiple response |
| Available Languages: | English |
| Related Certifications: | SAP Marketing Cloud Certification Path |
| Sample Questions: | SAP C_C4H260_01 Sample Questions |
| Exam Way: | Delivered via SAP Certification Hub with online proctoring and at SAP-authorized test centers |
| Pre Condition: | No formal prerequisites; recommended for consultants involved in SAP Marketing Cloud implementation projects |
| Official Syllabus URL: | https://training.sap.com/certification/c_c4h260_01-sap-certified-technology-associate---sap-marketing-cloud-2002-implementation-g/ |
The SAP C_C4H260_01 exam is designed to test the candidate's knowledge of SAP Marketing Cloud solutions, including its architecture, functionalities, and features. C_C4H260_01 exam also evaluates the candidate's ability to implement and configure SAP Marketing Cloud solutions, including integration with other SAP solutions.
SAP C_C4H260_01 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Lead and Account Based Marketing | - Explain lead conversion and account-based marketing processes |
| Topic 2: Campaign, Journey Orchestration and Planning | - Explain marketing calendar and budget planning - Describe campaign categories and actions |
| Topic 3: Marketing Capability Configuration | - Setup marketing permissions and workflows |
| Topic 4: Integration and Data Upload | - Describe initial and delta loads of master/transactional data - Set up integration scenarios (e.g., with SAP Sales Cloud) |
| Topic 5: Marketing Cloud Data Model and Extensibility | - Explain the data model and how to enhance it - Describe extensibility options and CDS views |
| Topic 6: Marketing Analytics and Reporting | - Explain analytics options including Operational Reports and Analytics Stories |
| Topic 7: Segmentation and Customer Profiling | - Describe dynamic customer profiling and target groups - Explain segmentation concepts and technical foundation |
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