Verified AD5-E809 dumps Q&As - 2022 Latest AD5-E809 Download
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NEW QUESTION 19
An activity should be exposed to visitors who have viewed at least three products within a single category. There is a profile script that sets user.3pvs for visitors that qualify.
How should the Adobe Target Business Practitioner make sure that the profile script is properly qualifying visitors who have viewed at least three products?
- A. Create audience with user.3pvs and a QA query parameter, then attempt to qualify via preview links.
- B. Create audience with user.3pvs and a QA query parameter, then attempt to qualify by browsing the site.
- C. Create audience with QA query parameter, then attempt to qualify by browsing the site.
Answer: A
NEW QUESTION 20
Three weeks after activation of an A/B activity with four experiences (A. B, C. D} using Auto-allocate, it was observed that Experience C is receiving 1 % of traffic. To speed up the process of determining a winner of the test, what is a best practice for an Adobe Target Business Practitioner to follow?
- A. Do nothing. Auto-allocate will do this.
- B. Deactivate the activity and create a new one with only A. B, D experiences.
- C. Switch the test to manual allocation and allocate 0% of traffic to Experience C.
Answer: B
NEW QUESTION 21
When testing Experience B in an A/B Activity with a QA link, the analyst does not see the targeted content for Experience B.
What could be the reason?
- A. The Activity is live, so the QA link does not show content for Experience B, because it would invalidate reporting data.
- B. The "Match Audience Rules to See Experiences" setting is enabled, and the analyst does not qualify for Experience B.
- C. The Activity is not live, so the QA link does not show content for Experience B, because the Activity is currently being edited.
Answer: C
NEW QUESTION 22
An Adobe Target Business Practitioner activated a new Experience Targeting activity, which is designed to show different Experiences to two Audiences based on custom profile parameters. After two days of execution, no traffic has been recorded m the reports.
What approach should be used to debug the implementation?
- A. Clear cookies and cache of the browser, navigate to the activity page and use a privacy-tool browser extension to check the execution of the Adobe Target pixel.
- B. Meet the different qualification conditions and use the web browser console, through the Network panel, to check that the custom profile parameter value changes accordingly.
- C. Use the Experience Cloud Debugger to verify that the traffic allocation for the activity is correctly set to 50% for each Experience.
Answer: A
NEW QUESTION 23
For which audience source is It possible to edit the audience definition within Adobe Target?
- A. Adobe Target predefined audiences
- B. Adobe Experience Cloud audiences
- C. Adobe Target user-defined audiences
Answer: A
NEW QUESTION 24
Which two pages of the Visual Experience Composer three-step guided workflow allows an Adobe Target Business Practitioner to change the audience targeting of an activity? (Choose two.)
- A. Targeting
- B. Setup
- C. Preferences
- D. Experiences
Answer: A,D
NEW QUESTION 25
A home improvement videos website has an advertising-supported revenue model. Videos begin with a sponsor's advertisement. The task is to administer a test on the home page to determine which experiences drive video engagement.
Based on this scenario, what is the most appropriate optimization goal for this test?
- A. Site registration rate
- B. Video views per visit
- C. Bounce rate
Answer: C
NEW QUESTION 26
When testing an XT Activity with experiences targeted to 'US Visitors'. "Canada Visitors'', and "All Visitors", the following occurs:
The Adobe Target Business Practitioner always qualifies for the "All Visitors' Experience but is expecting to see the "US Visitors" Experience.
What might be causing this behavior? (Choose two.)
- A. All Audiences must be mutually exclusive, so this Activity is invalid.
- B. The Business Practitioner previously qualified for the "All Visitors' Experience.
- C. "All Visitors' n a higher priority Experience.
- D. The Business Practitioner's geo location does not match conditions for 'US Visitors".
Answer: B,C
NEW QUESTION 27
An A/B test has been running for several weeks. Which finding can be used to determine a winner?
- A. A confidence level of 95% has been achieved, and the conditions in the Sample Size Calculator have been met.
- B. The conversion rate for the test experience is greater than that of the control.
- C. There is a positive lift and the test duration has exceeded the expected time in the Sample Size Calculator.
Answer: C
NEW QUESTION 28
A client is viewing a report for a Target Recommendation activity. What do the names of the experiences in the report refer to?
- A. Names of the collections used
- B. Names of the criteria used
- C. Names of activities tested
Answer: C
NEW QUESTION 29
As part of a large scale marketing campaign, an activity must run for 10 days. It will start at 3:00 am on a specific date and end 10 days later at 3:00 am. What is the easiest way to ensure this activity starts and ends automatically?
- A. Add a Time Frame audience rule.
- B. Trigger an alert and activate.
- C. Schedule a duration and activate.
Answer: C
NEW QUESTION 30
A team wants to run a test on a lead generation form. The test will analyze if reducing the number of form fields from 10 to 6 increases Product A newsletter signups. The KPI is newsletter sign-up form submits. While any lift is considered a win. if the team realizes a 10% or greater lift, they will immediately roll out these changes across all of their newsletter sign-up forms without additional testing.
Their current hypothesis is as follows: If we make it easier for our visitors to complete our Product A newsletter sign-ups by decreasing the number of form fields by 4. we will increase newsletter sign-ups by 10%.
How could this hypothesis be improved?
- A. Be less specific with the goal: do not list Product A because the team is hoping to implement this for all products.
- B. Be less specific with the result: the mam objective of the test is an increase in form completions, not a 10% lift.
- C. Be less specific with the change: do not list the decrease in the exact number of form fields.
Answer: B
NEW QUESTION 31
Match the variable to the effect.
Answer:
Explanation:
NEW QUESTION 32
A client wants to adjust the counting methodology used in a report.
What are the three counting methodologies available in report settings, for any given report?
- A. Visitors. Visits, Page Views
- B. Visitors. Visits. Activity Impressions
- C. Visitors. Visits. Hits
Answer: B
NEW QUESTION 33
An optimization team has decided to incorporate email into their testing strategy and wants to send emails to their list of subscribers. Their desire is to randomly send one of four different emails to users and see which email is the most effective.
How can this request be fulfilled?
- A. Using the Form-Based Experience Composer
- B. Using the Enhanced Email Experience Composer
- C. Using the Visual Experience Composer
Answer: B
NEW QUESTION 34
A media company would like to create activities that value pages based on page type. The home page is worth ten cents per view and article pages are worth five cents per view.
Which metric should be used in order to track these different values on these pages?
- A. Custom Scoring
- B. Revenue Per Visitor (RPV)
- C. Average Order Value (AOV)
Answer: B
NEW QUESTION 35
A product owner at a bank manages six different credit cards.
The product owner wants to run a test that helps users easily compare credit card features to help the user feel more confident to complete an application. The mam KPI of the test is application completions.
Which hypothesis matches the request?
- A. Offering an opportunity to easily compare the features of three credit cards of the user's choice on the product comparison page by placing a "select three cards to compare" link in the hero will increase application completions.
- B. Offering an opportunity to easily compare the three most popular credit cards on a product comparison page by placing a "compare our most popular cards" link in the hero will increase application starts.
- C. Offering an opportunity to easily compare the last three viewed credit cards on a product comparison page by placing a "compare recently-viewed credit cards" link in the hero will increase application completions.
Answer: A
NEW QUESTION 36
An A/B test was conducted to test different variations of copy on the homepage. During the analysis of the results, it was identified that different copy resonated better with different audiences.
Which activity type should an Adobe Target Business Practitioner recommend using to ensure that the most effective copy is displayed to the right audience?
- A. Recommendations
- B. Multivariate Test
- C. Experience Targeting
Answer: C
NEW QUESTION 37
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