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Updated: Sep 22, 2026
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| Certification Vendor: | IBM |
|---|---|
| Exam Name: | IBM SPSS Modeler Sales Mastery Test v1 |
| Exam Number: | M2020-732 |
| Related Certifications: | M2090-732 (replacement exam) |
| Available Languages: | English |
| Exam Format: | Multiple choice |
| Exam Price: | USD 200 (varies by region) |
| Exam Duration: | 90 minutes |
| Certificate Validity Period: | 2 years |
| Real Exam Qty: | 44-45 |
| Passing Score: | 75% |
| Recommended Training: | IBM PartnerWorld Enablement IBM SPSS Modeler Sales Training |
| Exam Registration: | Pearson VUE IBM Exam Registration IBM Certification Portal |
| Sample Questions: | IBM M2090-732 Sample Questions |
| Exam Way: | Online proctored or onsite at Pearson VUE test centers |
| Pre Condition: | No formal prerequisites; recommended sales experience with analytics solutions |
| Official Syllabus URL: | https://www.ibm.com/certify |
IBM SPSS Modeler software is a powerful data mining and predictive analytics tool that helps businesses make better decisions by analyzing large amounts of data. The software is widely used in industries such as healthcare, finance, and retail to improve customer engagement, optimize business processes, and increase revenue. As such, there is a growing demand for sales professionals who can effectively communicate the benefits of IBM SPSS Modeler to potential clients.
IBM SPSS Modeler Sales Mastery Test v1 exam consists of 45 questions and has a time limit of 90 minutes. M2090-732 exam is designed to assess the candidate's understanding of the key concepts and features of IBM SPSS Modeler, as well as their ability to apply this knowledge to real-world scenarios. M2090-732 exam questions are designed to be challenging and require a deep understanding of the subject matter.
Reference: https://www-03.ibm.com/certify/mastery.html?id=M2090-732
| Section | Weight | Objectives |
|---|---|---|
| Market and Solution Overview | 20% | - Usage vs deployment differences - Characteristics of IBM SPSS Modeler market - Buyers and user personas |
| Sales Process & Growth | 25% | - Progressing and nurturing opportunities - Cross-sell and upsell opportunities - Post-sales support and relationship management |
| Value Proposition & Positioning | 30% | - Offering options and component parts - Industry-specific positioning strategies - Value for target buyers and industries |
| Opportunity Qualification | 25% | - Defining opportunity scope and objectives - Qualifying criteria for SPSS Modeler opportunities - Core differentiators vs competing solutions |
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