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Updated: Sep 02, 2026
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IBM 000-M248 Exam Overview:
| Certification Vendor: | IBM |
|---|---|
| Exam Name: | IBM Cognos Midmarket Foundational Sales Mastery Test v1 |
| Exam Number: | 000-M248 |
| Exam Format: | Multiple choice, Online assessment |
| Real Exam Qty: | 20-40 |
| Exam Duration: | 30-60 |
| Available Languages: | English |
| Related Certifications: | IBM Cognos Analytics Sales Mastery IBM Data & AI Sales Mastery |
| Recommended Training: | IBM Data & AI Sales training IBM Cognos Analytics learning path |
| Exam Registration: | IBM Partner World / Sales Mastery Program IBM Training Portal |
| Sample Questions: | IBM 000-M248 Sample Questions |
| Exam Way: | Online assessment via IBM training or partner platform |
| Pre Condition: | No formal prerequisites required, but familiarity with IBM Cognos Analytics and IBM sales methodologies is recommended. |
| Official Syllabus URL: | https://www.ibm.com/training |
IBM 000-M248 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Sales positioning and competitive differentiation | - Competitive landscape
|
| Midmarket positioning and value proposition | - Business value messaging
|
| Use cases and solution scenarios | - Executive dashboards
|
| IBM Cognos Analytics Overview | - Platform architecture basics
|
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