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Google Search Advertising Advanced Exam Practice Test Sample Questions:

1. Eddy is managing his company's AdWords along with Jon and Fred, using Google AdWords Editor. Jon wants to know how many accounts can be edited at once, since he's many accounts to edit. What should Eddy tell Jon?

A) The AdWords Editor allows you to edit up to five accounts at once.
B) The AdWords Editor allows you to edit up to five accounts at once if you synch with the Google AdWords My Client Center.
C) The AdWords Editor allows you to edit up to 100 accounts at once.
D) The AdWords Editor allows you to edit only one account at a time.


2. All of the following tools are used to manage multiple accounts with Google AdWords except for which one?

A) Campaign Manager
B) AdWords Editor
C) My Client Center
D) AdWords API


3. You are investigating Google AdWords double-serving policy for a client. You learn that Google AdWords doesn't allow multiple ads from the same client, based on duplicate keywords. You also learn that individuals advertising for themselves, or for their own businesses, may only have a single AdWords account. Does Google have any exceptions for the number of AdWords account a person can manage?

A) No. All Google AdWords participants can have just one Google AdWords account.
B) Yes, if you use a My Client Center account, you may have multiple accounts.
C) Yes, if you have two or more products to sell from the same domain, you can manage one Google AdWords account for each product.
D) Yes, if you have two or more landing sites on different domains, you can manage one Google AdWords account for each domain.


4. Julie's company has created a video ad for the Google Content Network and she has elected to use the CPC pricing. Julie's manager is concerned that the CPC pricing will be expensive, as the company will have to pay each time the video is played. What should Julie tell her manager about the costs of the CPC pricing?

A) The company will pay for each click on the video's stop button, as video ads are being playing automatically.
B) The company will pay for each click on the video that leads a user to the destination websit e.
C) The company will pay for each click to watch the video.
D) The company will pay for each click to watch the video, as long as the person watches the video in its entirety.


5. Nancy is reviewed her billing summary for her Google AdWords account. There is a line item in the billing summary titled 'Adjustment - Click Quality'. What does this line item mean?

A) Nancy has been credited for clicks on her ad that took longer than five seconds to resolve.
B) Nancy has been credited for clicks on her, for Google incurred cost overruns for displaying her ad beyond her given budget.
C) Nancy has been credited for clicks on her ad that didn't take visitors to her domain.
D) Nancy has been credited for clicks on her ad that were deemed invalid clicks.


Solutions:

Question # 1
Answer: D
Question # 2
Answer: A
Question # 3
Answer: B
Question # 4
Answer: B
Question # 5
Answer: D

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